DKT International 2014 Contraceptive Social Marketing Statistics

In this report, DKT International publishes self-reported statistics from  Contraceptive Social Marketing (CSM) programs around the world. CSM programs provide subsidized branded contraceptives through widespread retail and wholesale networks and are usually backed by large-scale media campaigns.

This report shows that, between 2013 and 2014,  some countries, such as Myanmar, have experienced tremendous growth in their programs, while others have stagnated or witnessed a decline. The report additionally includes a “Best Programs” section, ranking the top programs in terms of absolute numbers and percentage of their target market reached.